Monday Sep. 21, 5:30 pm – 8:00 pm EDT
This a local Indivisible virtual training event sponsored by
Lake Superior Region Indivisible. Join from anywhere!
WHAT IS DEEP CANVASSING?
Maybe you’ve heard of “deep canvassing” before or perhaps it’s completely new to you. It’s a voter contact method that shifts people’s hearts and minds on an issue and/or candidate. It involves compassionate listening, personal story exchanges and crafting curious questions.
WHY DOES IT WORK? Research shows deep canvassing is 100 times more effective than traditional canvassing. (Yes, you read that right.)
It has a measurable impact on long-term persuasion, reducing polarization and increasing empathy — because it meets people where they are, not where we wish they were.
It’s a bridge to process people’s cognitive dissonance and connect new meaning to issues and/or candidates.
Click HERE to watch a short video that explains the value of Deep Canvassing. (Please note: At 5 minutes in, the SAVE act becomes the topic in the video. Our canvassing script will not focus on the SAVE act. It will focus on the mid-term elections and start with the voter’s thoughts about voting for Abdul El-Sayed for U.S. Senate and downballot candidates).
ABOUT OUR TRAINER: Jill Murphy is the M1-10 Regional Organizing Director with Michigan Families for Fair Care, where she works to hold Reps. John James and Tom Barrett accountable around the Republican Tax law. She has extensive experience training people throughout Michigan in deep canvassing and in a variety of rural advocacy efforts. Jill trained with the Deep Canvass Institute with The People’s Action and with the New Conversation Initiative. She leads these deep canvassing trainings in her personal time, and this training is hosted independently of her employer. She will help us create our canvassing script.
Click HERE to register for this event through Mobilize. You’ll receive sign-on information by email a week before the event. Questions? Contact us at lsr-indivisible.org.